Australia insulation distributor AIS Building Insulation (Australia) has announced the appointment of a national marketing manager to be based in Melbourne.
The company has hired experienced construction industry marketer Neil Cox pointing out that he has a broad range of experience and contacts within the Australian built environment which was key to his appointment.
From Cox’s perspective, the opportunity to expand the company’s ROCKWOOL and Rockfon brand presence in Australia’s commercial building sector was the main attraction.
“Fire compliance and performance for commercial buildings is not a passing phase, it is the new reality,” Cox said. “Our non-combustible range of stone wool products delivers a safe and viable option.”
“The benefits don’t end there however. ROCKWOOL and Rockfon are also excellent thermal and acoustic insulators, and deliver a high degree of moisture control. The products really are great all-round performers.”
Cox was most recently the APAC marketing manager for Irish insulation manufacturer Kingspan.
He was the COO at the Australian Institute of Refrigeration, Air conditioning and Heating (AIRAH) for seven years, where he led the transformation of the company’s website, member services and digital offering, along with its highly respected publishing arm.
“I believe Australia has led the global charge in the green building space. Our organisations such the GBCA and NABERS are held up as symbols of what can be achieved. The building products we use have a central role to play in whether we continue to lead from the front,” Cox said.