Midea has opened its first dedicated HVAC showroom and experience centre in Australia, marking a significant milestone in the company’s local expansion and long-term commitment to the ANZ market.
The new Melbourne showroom brings together solutions from Midea Building Technologies (MBT) including commercial and trade HVAC systems, alongside consumer-focused products from Midea’s Residential Air Conditioning (RAC) portfolio.
The facility, which opened its doors for the first time with an opening ceremony last Friday, is part of Midea’s expanding investment in both commercial and residential climate solutions locally.
It has been designed as an experiential hub for local contractors, consultants, developers, partners and consumers and reflects Midea’s broader intention to strengthen collaboration with Australia’s HVAC industry through education, demonstration and technical engagement.
Midea is one of the world’s leading HVAC manufacturers, recognised as the world’s number one air conditioner company for the last two years, and the number one residential inverter air conditioning company for the last three years.
Globally, one in every four inverter air conditioners, and one in every two compressors in the world is produced by Midea.
This kind of leadership requires significant investment in manufacturing and R&D and the focus for Midea Building Technologies is on engineering and product development.
The Melbourne showroom presents a comprehensive portfolio spanning from light commercial mini VRF systems to large-scale multi-unit configurations, alongside R290 residential heat pumps and commercial water heating solutions, as well as magnetic-bearing centrifugal chillers.
The display also features LINVOL elevators, data centre solutions, and commercial building solutions.
By creating a space where industry professionals and consumers can directly engage with its technologies, Midea aims to support broader awareness of its HVAC capabilities while strengthening partnerships across the Australian market.
Midea’s residential range includes high wall split systems, multi-split configurations, portable options, ducted and cassette solutions designed to suit a wide variety of homes, from apartments through to larger family residences and light commercial environments.
Speaking at the opening Midea ANZ general manager, Ivan Ma, said the showroom represents much more than the opening of a new facility.
“It marks a new chapter in Midea’s journey in Australia and reflects our long-term commitment to supporting and evolving the local HVAC and home appliances industries,” Ma said.
“Opening our first dedicated HVAC showroom in Australia represents a long-term commitment to the market and to supporting local industry partners more closely.
“We see this as a foundation. It is a place where collaboration, learning and innovation can happen together, and is a foundation block for the continued growth of the Midea business in Australia.”
Midea building technology general manager for the APAC region, Taufiq Lee, said commercial HVAC is shifting from standalone equipment to being integrated into building infrastructure, directly impacting the efficiency and performance of a building.
"Efficiency, flexibility and intelligent control are becoming defining requirements for modern HVAC systems, and Midea Building Technologies is leading the way, both globally and here in Australia,” he said.
“One of the key technologies showcased here is our air-cooled modular chiller platform. Air-cooled modular chillers allow capacity to grow with demand while maintaining efficient operation across changing building conditions.
“Multiple modules operate together as a unified system, delivering performance that is scalable, while also simplifying maintenance.
"Creating a space where engineers and contractors can engage directly with working systems will help bridge the gap between design and implementation."
Midea residential air conditioning country manager, Henry Guan, said Australian homes need powerful, reliable, energy efficient and intelligent solutions.
“This is exactly why Midea has made a significant and sustained investment in R&D tailored specifically to Aussie conditions. We are dedicated to understanding the local architecture, lifestyle, and energy needs,” he said.
“Today marks an important milestone, as Midea is here to grow, to deepen our relationships with partners and installers, and to earn the trust of Australian families, one home at a time.”
The showroom is located at 1513 Dandenong Road, Oakleigh, VIC 3166.
Founded in 1968, Midea Group is a leading global technology company and one of the world’s largest home appliance manufacturers.